{"id":128961,"date":"2026-05-09T15:41:28","date_gmt":"2026-05-09T15:41:28","guid":{"rendered":"https:\/\/madame-sensuelle.paris\/a-legend-is-reborn-scandale-joins-the-maison-close-universe\/"},"modified":"2026-05-09T15:52:19","modified_gmt":"2026-05-09T15:52:19","slug":"a-legend-is-reborn-scandale-joins-the-maison-close-universe","status":"publish","type":"post","link":"https:\/\/madame-sensuelle.paris\/en\/a-legend-is-reborn-scandale-joins-the-maison-close-universe\/","title":{"rendered":"A legend is reborn: Scandale joins the Maison Close universe"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"128961\" class=\"elementor elementor-128961 elementor-128944\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-21b48424 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"21b48424\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1b908b91 kt-display-default\" data-id=\"1b908b91\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7f7b95ca elementor-widget elementor-widget-text-editor\" data-id=\"7f7b95ca\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\n<p><a href=\"https:\/\/madame-sensuelle.paris\/en\/brand\/maison-close-2\/\">Maison Close<\/a> announces a major new milestone in its history with the acquisition of the iconic French house Scandale, founded in 1932. A pioneering brand, it has left its mark on the world of lingerie through its audacity and free spirit. <\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"size-full wp-image-128947 aligncenter\" src=\"http:\/\/madame-sensuelle.paris\/wp-content\/uploads\/2026\/05\/image.png\" alt=\"\" width=\"945\" height=\"581\" srcset=\"https:\/\/madame-sensuelle.paris\/wp-content\/uploads\/2026\/05\/image.png 945w, https:\/\/madame-sensuelle.paris\/wp-content\/uploads\/2026\/05\/image-150x92.png 150w, https:\/\/madame-sensuelle.paris\/wp-content\/uploads\/2026\/05\/image-768x472.png 768w, https:\/\/madame-sensuelle.paris\/wp-content\/uploads\/2026\/05\/image-600x369.png 600w, https:\/\/madame-sensuelle.paris\/wp-content\/uploads\/2026\/05\/image-800x492.png 800w, https:\/\/madame-sensuelle.paris\/wp-content\/uploads\/2026\/05\/image-100x61.png 100w\" sizes=\"(max-width: 945px) 100vw, 945px\" \/><\/p>\n<p>Renowned for helping revolutionize female silhouettes, Scandale established itself from the very beginning as a benchmark for the modern girdle. By breaking away from the rigid codes of its time, the house supported evolving lifestyles by offering lingerie that was lighter, more comfortable, and resolutely focused on freedom of movement and bodily expression. <\/p>\n<p><img decoding=\"async\" class=\" wp-image-128948 aligncenter\" src=\"http:\/\/madame-sensuelle.paris\/wp-content\/uploads\/2026\/05\/hLsiK0YnTCmsL_LFwIeNxQ_564303-1.jpg\" alt=\"\" width=\"226\" height=\"302\" srcset=\"https:\/\/madame-sensuelle.paris\/wp-content\/uploads\/2026\/05\/hLsiK0YnTCmsL_LFwIeNxQ_564303-1.jpg 450w, https:\/\/madame-sensuelle.paris\/wp-content\/uploads\/2026\/05\/hLsiK0YnTCmsL_LFwIeNxQ_564303-1-113x150.jpg 113w, https:\/\/madame-sensuelle.paris\/wp-content\/uploads\/2026\/05\/hLsiK0YnTCmsL_LFwIeNxQ_564303-1-100x133.jpg 100w\" sizes=\"(max-width: 226px) 100vw, 226px\" \/><\/p>\n\n<p>Acquired in 2006 by the Hoplun Group, Scandale is now entering a new dimension by joining the creative world of Maison Close. This union gives rise to a dialogue between heritage and modernity, where Scandale&#8217;s historical DNA is reinterpreted through the contemporary and sensual lens of <a href=\"https:\/\/madame-sensuelle.paris\/en\/brand\/maison-close-2\/\">Maison Close.<\/a> <\/p>\n<p><img decoding=\"async\" class=\" wp-image-127828 aligncenter\" src=\"http:\/\/madame-sensuelle.paris\/wp-content\/uploads\/2026\/03\/XSHD1TJ63144.jpg\" alt=\"\" width=\"218\" height=\"291\" srcset=\"https:\/\/madame-sensuelle.paris\/wp-content\/uploads\/2026\/03\/XSHD1TJ63144.jpg 450w, https:\/\/madame-sensuelle.paris\/wp-content\/uploads\/2026\/03\/XSHD1TJ63144-113x150.jpg 113w, https:\/\/madame-sensuelle.paris\/wp-content\/uploads\/2026\/03\/XSHD1TJ63144-100x133.jpg 100w\" sizes=\"(max-width: 218px) 100vw, 218px\" \/><\/p>\n\n<p>To celebrate this rebirth, the house unveils <a href=\"https:\/\/madame-sensuelle.paris\/en\/collection\/rococo\/\"><strong>Rococo<\/strong><\/a>, a tribute collection inspired by Scandale&#8217;s corsetry heritage. This first chapter revisits classic lingerie codes with a modern, graphic, and bold approach, faithful to the Maison Close aesthetic. An initial launch scheduled for late January 2026 will kick off a year dedicated to creation and experimentation.  <\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-127871 aligncenter\" src=\"http:\/\/madame-sensuelle.paris\/wp-content\/uploads\/2026\/03\/XSHD1TJ63033.jpg\" alt=\"\" width=\"209\" height=\"278\" srcset=\"https:\/\/madame-sensuelle.paris\/wp-content\/uploads\/2026\/03\/XSHD1TJ63033.jpg 450w, https:\/\/madame-sensuelle.paris\/wp-content\/uploads\/2026\/03\/XSHD1TJ63033-113x150.jpg 113w, https:\/\/madame-sensuelle.paris\/wp-content\/uploads\/2026\/03\/XSHD1TJ63033-100x133.jpg 100w\" sizes=\"(max-width: 209px) 100vw, 209px\" \/><\/p>\n\n<p>&#8220;Scandale has always been part of my inspirational universe, as much for its creations as for its iconic campaigns illustrated notably by Gruau,&#8221; says Nicolas Busnel, founder and designer of Maison Close. He also speaks of a rare opportunity and a true honor to be able to continue the story of this house with its unique heritage. <\/p>\n\n<p>In this spirit of continuity and highlighting French lingerie, all <strong>Maison Close<\/strong> collections are now available at the Madame Sensuelle <a href=\"https:\/\/madame-sensuelle.paris\/en\/store\/\">boutique<\/a> at 99 rue de Rennes 75006, offering customers a complete selection of the brand&#8217;s iconic pieces.<\/p>\n\n<p>Thus, Scandale is now fully integrated into the Maison Close universe, sharing the same vision: that of free, assertive, and resolutely contemporary lingerie.<\/p>\n\n<p> <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Maison Close announces a major new milestone in its history with the acquisition of the iconic French house Scandale, founded in 1932. A pioneering brand, it has left its mark on the world of lingerie through its audacity and free spirit. Renowned for helping revolutionize female silhouettes, Scandale established itself from the very beginning as<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-128961","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>A legend is reborn: Scandale joins the Maison Close universe - Les conseils deMadame Sensuelle<\/title>\n<meta name=\"description\" content=\"Nos astuces lingerie sur A legend is reborn: Scandale joins the Maison Close universe : inspiration, tendances et conseils f\u00e9minins.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/madame-sensuelle.paris\/en\/a-legend-is-reborn-scandale-joins-the-maison-close-universe\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"A legend is reborn: Scandale joins the Maison Close universe - 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